Tag Archives: Cultural Misunderstandings

The Frog in the Well – Bridging The Cultural Gap

Editor’s Note (2026): This article was originally written in 2014. While some examples reflect the context of that time, the core idea around perspective and cultural misunderstanding remains highly relevant.

The Chinese idiom titled “the frog at the bottom of the well” tells the story of a small frog that lived deep underground in an old well. The frog had been born in the well and lived its entire life there.

All the frog knew of the outside world was the faint light far above it, which it mistakenly took to be the sun. One day, a bird flew down into the well and came across the frog. The bird said to the frog, “Come up to the outside world where it is bright and warm.” Upon hearing this, the frog laughed at the bird, thinking that the well was in fact the entire world.

This Idiom in Chinese: 井底之蛙, Jǐng Dǐ Zhī Wā

The moral of this story warns against discounting things that lie outside one’s own experience. This is important to consider with regard to the misunderstandings that can arise between China and Western countries, many stemming from significant cultural and social differences.

Many Westerners, especially those who have never traveled to or lived in China, may hold a negative view of the country with regard to Chinese behavior, social attitudes, and business practices.

In the following article, the author will discuss several current points of contention between China and Western countries and present the argument that, while it may be simple to dismiss the Chinese point of view, it is not necessarily advisable to do so.

Differing Standards for Communication

One of the more noteworthy differences between China and the West is with regard to communication styles. Westerners who need to speak and interact with Chinese natives sometimes find their vague and indirect communication confusing, while others go so far as to deride the Chinese as dishonest or disingenuous.

While I agree that Chinese communication styles can be confusing, it is unfair to broadly label Chinese communication styles as purposefully deceitful.

The methods by which the Chinese communicate are deeply rooted in their history and culture. While it may not be easy for Westerners to accept these communication styles, it is important to remember that the Chinese, after all, understand each other perfectly.

I personally feel that the Chinese should not be called on to change the way they speak simply for the convenience of Westerners. Many Chinese have already made an effort to learn some English and Western communication styles. Perhaps Westerners have a responsibility in this increasingly globalized world to respond in kind.

Contrasting Social Attitudes and Behaviors

Chinese society is much more conservative than that of Western countries, and retains many traditional attitudes and behaviors. While these may be an important part of Chinese society and culture, Westerners may disagree with them or find them difficult to understand.

Chinese society possesses strong collective elements, a holdover from both the Imperial and Communist Eras. Oftentimes, the rights and freedoms of individuals are sacrificed for what may be deemed to be the greater good. Chinese society also places a lot of importance on hierarchy and proper etiquette.

For example, children are expected to respect and defer to the wishes of their elders with regard to education, careers, marriage, and family life. At work, employees may be forced to keep their opinions to themselves and carry out a daily ritual of currying favor with superiors.

In general, people may be forced to tiptoe around sensitive issues to avoid risking important professional relationships. From a Western point of view, these behavioral concepts sound strange and run contrary to views on independence and freedom of expression.

Many Westerners might consider such behavior wrong or immoral and could not dream of engaging in it. But that is really the point; it is not Westerners who engage in it but the Chinese, who do not find it strange at all.

More Chinese young people are indeed starting to embrace what might be described as Western ideals. However, the majority of Chinese still adhere to more traditional values. Instead of criticizing Chinese society, perhaps Westerners should try to understand it first. No country’s society is perfect, and we all have different ways of doing things. That’s simply the way the world works.

Many Chinese are Content With One-Party Rule

Concerning governance, Western pro-democracy advocates have long attacked China’s central government for “so-called” oppressive rule and the suppression of democracy. This viewpoint has been supported by several prominent Chinese pro-democracy advocates, one of the more famous and recent of whom is Ai Weiwei.

However, in my own experience in China, most Chinese people simply do not have strong feelings about democracy or about becoming involved in their country’s political process.

Chinese people simply want to live a happy and prosperous life and are content to let the Chinese government take care of things. Many of the protests seen on TV or on the Internet are simply local issues and have nothing to do with national governance.

These protesters simply want local or central government officials to fix a specific problem, after which most will happily return to their daily lives. Westerners have grown up with democracy their whole lives, and it is therefore difficult to understand how a lack of democratic rule could be the result of anything less than ill intent.

However, thousands of years of recorded Chinese history have been based on an authoritative one-party rule, an emperor who ruled through “the will of heaven.” Democracy may come to China at some point in the future, but not now, chiefly because the Chinese people overall do not seem to want it. For Westerners trying to bridge the gap between China and the West, democracy may not be the best place to start.

When the Western Media Gets it Wrong

Lastly, there is often a misrepresentation of China by Western media and journalists that prevents Westerners from understanding what China is really like. Sometimes this simply results from the Western media reporting only on negative stories such as pollution, protests, poverty, corruption, or product recalls.

Other times, the Western media simply gets a story so wrong it’s laughable. Any country will possess a plethora of negative news stories and can easily be made to look bad through a slanted focus on negative issues.

Although many of these negative issues are true in China’s case, and a result of its efforts to transform its economy and build its reputation on the world stage, they are not representative of the entire picture. Every day, there are other stories that are not reported to Western audiences, including stories about success through adversity, lifestyle improvements, happy families, and others.

An overt focus by Western media, as well as Western audiences, on negative issues may increase Westerners’ tendency to see China as not only an economic threat, but also an ideological one. In the end, a rivalry between China and Western governments seems inevitable for a host of economic and geopolitical reasons; however, mistrust between the Western and Chinese people is not.

If Westerners can accept two things, that the Chinese people do not have ill intent towards the world at large, and that there exist many positive stories which go unreported in the news, cross-cultural reconciliation and the development of mutual respect will be a positive outcome beneficial for all.

The World is Bigger than the West

Although all the issues, conflicts, and points of disagreement discussed above may make sense to many Westerners, the problem is that they represent a wholly one-sided viewpoint, or in other words, a Western judgment, often without understanding the root causes behind such behaviors and attitudes.

My own personal experiences suggest that many Westerners are lax in their attempts to understand other cultures, especially those of Asia and China. This may be especially true of Americans, as for much of their history, they have been geographically isolated from the rest of the world and have practiced isolationism.

In fact, for many years, it might have seemed to make sense to place a greater degree of importance on the West. Starting with the rise of England (17-18th century A.D.) and followed by America in the 20th century, the world has largely been dominated by a Western and English-speaking economic system and mentality.

Every country that wanted to succeed and be part of the global economic stage needed to learn the Western ways and the Western languages (primarily English). However, it is important to remember that the greater influence of Western countries was primarily supported by their economies and continuing status as economic superpowers. Today, this is less and less the case.

Despite the many criticisms of China, it is hard to argue that the country is set to become one of the key world powers during this century. Currently, China is easily ranked at number two, and many people throughout the world believe China to bemore powerful than the USA economically. China indeed has been keen on making its influence felt in areas such as politics, international waters, and space travel.

The question for readers is this: if other countries (e.g. China, India, Japan, the Middle East) were forced to learn English and Western ways to fit in and succeed when Western countries were in power, can Western countries afford to ignore China now that it may be set to take over the reins?

If Westerners refuse to learn Chinese or refuse to accept Chinese behavior or cultural norms, will the opportunities for Westerners in the coming years also decrease? This possibility seems increasingly likely and represents something all Westerners will need to ponder deeply, even if they never intend to leave their home countries.

Final Thoughts

In closing, I would like to point out that, while advocating for the study and acceptance of other cultural mindsets, especially those of China, I do not unilaterally endorse attitudes, behaviors, or business practices that stem from them.

While Westerners may not always agree with the Chinese and their approaches to business and life, it is important to understand that much of what they do is a result of their social and cultural backgrounds and can be viewed as completely rational from their own point of view.

To move forward in developing a bilateral relationship with China and the Chinese people, it will be important to accept that, as a country and a people, they have an unalienable right to their own beliefs and traditions.

For the West to have an effective relationship with the Chinese people in the future, I firmly believe it is necessary to accept that and move forward with the understanding and acceptance that there are other ways besides “our way,” or the “Western Way.”


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